Sydney Westra, more commonly known as "Squid," is a wedding, travel, fashion and lifestyle influencer, as well as a commercial model and actress based in Los Angeles. Her content creation journey began with sharing her own wedding planning experiences, where her creativity, authenticity, and relatability quickly captured the hearts of her audience.

Like a cool older sister, Squid is always there, ready to offer advice and guidance to her followers. Her inbox is flooded with messages from brides-to-be seeking recommendations and insights for their upcoming big day and newlywed life.

With a background in music management and marketing, Squid brings a unique perspective to the content creation industry and has even successfully launched her own wedding vendor businesses. Combining her marketing expertise with her passion for love, she creates content that is genuine, relatable and effective. Sydney's journey is not just about her own experiences; it's about inspiring others to pursue their dreams and embrace new opportunities with courage and determination.